Last edited by Terg
Tuesday, November 17, 2020 | History

3 edition of essential guide to database marketing found in the catalog.

essential guide to database marketing

John M. Davies

essential guide to database marketing

  • 238 Want to read
  • 27 Currently reading

Published by McGraw-Hill Book Co. in London, New York .
Written in English

    Subjects:
  • Database marketing.,
  • Database management.

  • Edition Notes

    Includes bibliographical references (p. 227-228) and index.

    StatementJohn M. Davies.
    SeriesThe John Fraser-Robinson direct marketing series
    Classifications
    LC ClassificationsHF5415.126 .D38 1992
    The Physical Object
    Paginationx, 239 p. :
    Number of Pages239
    ID Numbers
    Open LibraryOL1713088M
    ISBN 100077071573
    LC Control Number92015223

    Here are some that you should know. Definition digital supply chain A digital supply chain is a supply chain whose foundation is built on Web-enabled capabilities to fully capitalize on connectivity, system integration and the information-producing capabilities of "smart" connected products.


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